NBA All-Star Weekend 2015 is taking place in NYC and Brooklyn with the usual events including the Rising Stars Challenge (garbage), the Celebrity game (boring), the Skills Challenge (Is Steve Nash participating again), the Dunk Contest (where Kenny will say it’s all over from a snooze jam), and my favorite, the Three-Point Contest. All of this culminates with the NBA All-Star Game hosted at the Mecca of basketball arenas, Madison Square Garden.
Every month either Citi or SPG sends me ways to get behind the scenes by going to culinary events and music festivals. For me, these seem like a waste of points. With the exclusivity and impossibility of getting tickets to NBA All Star events (the game itself isn’t even on sale to the general public), I wonder why brands such as those mentioned do not provide a points package inclusive of tickets to some of the events. The marketing of points and hoops is self-evident and I’m sure they could think of a more catchy title than 3 Point Weekend.
So SPG, if you’re out there listening and you need someone to go to NBA All-Star Weekend 2016 in Toronto and promote the brand, I’m your man.
For the record, I’m taking Marco Belinelli to win the 3 Point Contest presented by
SPG Foot Locker.